Jason Elk

Like the quest for ultimate self–enlightenment, the search for the perfect hosting company seems neverending.
No matter how happy you are at the beginning, inevitably something crops up along the way that causes you to revisit your original decision. What was it that made you whip out your credit card? Why did you trust them? Are [...]

Just spotted this result on Google for a search I ran:

The description looked a little like those wonderfully personalised spam mailers that start off with, “Dear %first_name% ” and deserved a little digging.
Here’s what the meta description tag looks like in the page’s source code:

Obviously the copyrwriter or coder who worked on this page had [...]

In a world where everything’s going social (social networking, social media, social bookmarking and social news, it’s hardly surprising that even CNA (an institution of stationery in South Africa) is jumping on the bandwagon.
Browsing around the aisles the other day, I noticed that the section that houses invitations, writing pads and envelopes is now proudly [...]

I like the iPhone 3G, I do. And it’s pretty obvious to see why so many other iOwners feel the same. Let me count the ways.

Before you even turn it on, the phone glistens and gleams and reflects, like any good piece of new media gadgetry should.
Once switched on (it’s surprising that it doesn’t play [...]

I love Twitter. But I’m starting to fall very much out of love with some of the tweets that pop up in my stream.
Yes, obviously, Twitter offers us a quicker, less formal, real-time version of email. And yes, it’s gone way beyond its original plan to publish everyone’s answer to “what are you doing?”. It’s [...]

I received a printed letter today. The official kind - on a letterhead, in an envelope (with a window), sent to my home address. I’d be forgiven for thinking it was from a company that cared about me. Well, maybe not me (let’s be realistic) but at the very least my business.
I was half right.
It [...]

There’s something pretty fulfilling about talking to yourself. You usually get the answers you’re looking for. Sometimes you even get answers you weren’t expecting.